Have we forgotten how to write? Do we care that our written communication is spelled correctly? Does it even matter in this day of tweeting and texting, and (imperfect) voice to text solutions? We see our politicians misspelling words all the time on social media. And then there’s clever advertising which breaks all the rules [read more]
It’s great to get big stuff done! I’m delighted to announce the launch of my new web site and brand update under the marquee America’s Marketing Motivator. Read News Release – http://www.prweb.com/releases/2014/10/prweb12275254.htm I’ve taken this action for three strategic reasons: I’m motivated to consolidate, upgrade, and focus. CONSOLIDATE. It’s time to centralize my many web site properties [read more]
My good friend, Chris Amorosino, copywriter extraordinaire who helped me articulate my value proposition (see his influence in the compelling copy on my home page) sent me this refreshing reminder of some powerful marketing basics for success. He is quoting another thought leader, Roy H. Williams. I am wondering how these 5 steps might apply [read more]
