Learn to step up to the negotiating table with greater confidence and skill. This tool – Clean Sheet Thinking for Negotiations – will help you think through and prepare for a successful negotiation. Have a Plan “To avoid having to make a difficult decision on what to settle for, people will often go into a negotiation [read more]
Listen to Chapter 10 of the book, Networking Ahead for Business. Read by the author Kathy McAfee, you will gain insight into the THERAPY model of motivated networking follow up. Learn how to increase your follow up effectiveness by being more: T = targeted H = helpful E = efficient R = reliable A = [read more]
What is a cupcake strategy and why should you create one? The cupcake strategy exercise is a creative, mind opening, marketing exercise that will help you clarify and articulate your menu of services to yourself and to others. It makes a great “back of the napkin” presentation to clients. It gets the gastronomic juices flowing and sets the stage [read more]
Several years ago I realized that there was a big flaw in my business model. The FLAWED part of my model is that, after years of serving as a career coach for women, I realized that my business is simply too limited in focus and too narrow in terms of the types of products and [read more]
Why does something as lightweight as a phone feel like a ton of bricks when you pick it up to make an outbound call to a past, current or prospective client? Why is it easier to default to texting or emailing clients to “check in….” rather than calling them directly via telephone?
