Kathy McAfee, Professional Speaker & Executive Presentation Coach - America's Marketing Motivator



Kathy McAfee, Professional Speaker &
Executive Presentation Coach
Let's Talk. 860-371-8801 or Email me
Kathy McAfee, Professional Speaker & Executive Presentation Coach - America's Marketing Motivator
Kathy McAfee, Professional Speaker & Executive Presentation Coach - America's Marketing Motivator

Kathy McAfee, Professional Speaker &
Executive Presentation Coach
Let's Talk. 860-371-8801 or Email me
Kathy McAfee, Professional Speaker & Executive Presentation Coach - America's Marketing Motivator
Kathy McAfee, Professional Speaker & Executive Presentation Coach
Kathy McAfee, Professional Speaker & Executive Presentation Coach
Let's Talk. 860-371-8801 or Email me

Tell more stories

Last week I facilitated a half-day workshop on the power of personal narrative in your presentations skills to forty non-profit professionals who have been trained in the area of trauma informed care for children, adults and families. The workshop was sponsored by my clients, The Traumatic Stress Institute, a division of Klingberg Family Centers. All forty of these amazing individuals had been trained in Risking Connection, a philosophy that supports the transformation to trauma-informed care and advocates for relationships and connections as the best treatment for healing traumatized children and adults.

In this workshop, we elected to focus on a specific skill with the field of presentation and public speaking – story telling. This blog post is designed to motivate and equip you to:

“Never make a point without telling a story. Never tell a story without making a point.”

Why tell stories?

Brain researcher John Medina, author of Brain Rules, suggests that story telling in presentations is a very effective way to “wake up” your audience and re-engage them. His brain scan studies show that the human brain fatigues every ten minutes or so. We must do something at minute 9 and 59 seconds, or we lose them. Medina recommends story telling and use of metaphors. (p.s. buying Medina’s book is a no-brainer. I highly recommend it!)

What’s makes an effective story?

Download this free workbook: Tell Stories Instead_9 page workbook

 


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